Twinkie-Maker Files For Bankruptcy Protection

Jan 11, 2012
Originally published on January 11, 2012 5:01 am



And today's last word in business is Twinkies in trouble.


UNIDENTIFIED ACTOR #1: Ever wonder how they get that creamy filling into the middle of a Twinkies cake? Well, these kids have some pretty good ideas.

UNIDENTIFIED ACTOR #2: First, they put down the creamy filling, then they bake the cake all around.

INSKEEP: The maker of those yellow cakes with the white filling that somehow gets inside has filed for Chapter 11 bankruptcy, we're sorry to say. Hostess Brands also makes Wonder Bread and Ding Dongs - among other products - but sales have declined. And despite a previous bankruptcy process only a few years ago, Hostess was unable to agree with unions on reducing pension and other labor costs.

So they can get the filling inside, somehow. They're just still trying to figure how to stuff back in the profits.

That's the business news on MORNING EDITION, from NPR News. I'm Steve Inskeep.

DAVID GREENE, BYLINE: And I'm David Greene.

(SOUNDBITE OF MUSIC) Transcript provided by NPR, Copyright NPR.